Tips to maximize engagement
The key to achieving great engagement is to make your direct message come across as being authentic (in other words: not automated).
Send a second direct message: use the second DM as a "follow up", to remind the person of your first DM.
Personalize your direct message to make it look more authentic. To see the possibilities, click Personalize DM.
Don't use too much text, no one likes reading through paragraphs of text. Especially not if you receive dozens of direct messages a day. Be short and concise. Besides, isn't that what Twitter is about?
Don't be too perfect. As simple as it sounds, small grammar mistakes or typos can make your direct message look authentic! Flawless text smells like refined automation.